Catch up

 

Well we have been 2 busy bitches.

 

 

The Autumn Winter season has tested us more than ever as a team, as we are having to turn out the same quality work in less than half the time of the first season! And continue our 9-5's!

 

LFW has been and gone, and from what we've seen...we are hoping that this seasons collection will be worthy of recognition from the industries experts and critics.

 

Since Christmas we've had clothes over international waters in NYC, and a queue of projects with Stylists and Photographers all over the country.

 

We've truly had an Amazing response for just two humbles creating in an Attic.

 

We received this Wonderful Comment on Instagram From Stylist Joshua O. Johnson USA

 

 

 

Be sure to Follow on Instagram @joshuaomarjohnson

 

Our Friends at Hand & Lock London have been kind enough to monogram for us for this season!

 Many Thanks to Jessica Jane Production Director:)

www.handembroidery.com

 

 

We have made sure every aspect of our creativity has been taken into account this time round, we've really pushed the boundaries of hand sewing techniques and the capabilities of Domestic machines!

 

 

 

 

 

 

The Shoot is booked! We are so grateful to have the help of  Stylists and Creative minds helping us out!

 

The collection will be available to view at the end of March 2015!

 

We can't wait to show you what we've been up to!

 

Like us on Facebook

Follow us on Instagram and Twitter @HOSHELDONHALL for regular updates and progression images as we soon start the countdown!

 

Label's going in!

 

 

 

 

 

 

 

 



Merry Christmas

Things are going well.

 

Our first collection is proving to be a hit with industry professionals, but we seam to be having a bit of bad luck...

 

 

We've been approached by Hello! Magazine, but the samples that were chosen for the client unfortunately... do not fit her. Which is a Shame.

 

 

We have also been approached by Alesha Dixons stylist, who had selected 2 outfits for her to wear to an event but unfortunately that fell through. Even bigger Shame!

 

 

...And to ice the 'Bad Luck' cake we were approached by Fault Magazine NY! Who had selected 7 looks from this season, but we could not afford the carriage to get them over to the big apple :(

 

 

But on the sunnier side we are building a good contact list which hopefully should be useful for the new year and the new season.

 

 

For those who haven't already seen, here is our spread in A Magazine Manchester's first Print issue!

 

 

 

 

Photography by Ian McManus, Styling by Steven Spencer

 

 

Watch out for selected Looks from this season in HUF Magazine London due for release in the New Year.

 

We're plodding on nicely with AW15. Fabrics have been chosen, toiles have been fitted and we're getting through most of the gruelling textile applications; we should be in a good place come new year.

 

 

 

See below a couple of mystery shots to keep you on your toes.

 

 

 

Is it any wonder we don't get things done.

 

 

 

Merry Christmas! See you in the New Year!

 

 

 

 

 



Sheffield Style Show

This weekend we found some great exposure at the Sheffield Style Show.

 

We secured some press for the new year, made some useful contacts and new friends.

 

It was nice to see them worn together, as opposed to seeing them solo on one model.

 

Here are some Backstage shots that have been trending on social media.

 

 

 

The organisation.

Thanks to Steven Batten &  Emma that did most of the hard organizing.

... and my Plastic Glasses, for without them, I could not see a thing!

 

 

 

 

 

 

The purple one

 

 

The Furry one

 

 

The International one

 

 

The Devilish one

 

 

 

The Orange one

 

 

The Hopeful one

 

 

Thank you for all the wonderful Tweets trending on social media.

 

 

I'm afraid there aren't to many sneak peaks of next season yet, everything is such a give away!

I will post when I can.

 

Don't forget to become a follower and never miss an update.

Follow us on Twitter & Instagram @ HOSHELDONAHLL

Hash tag #hosh

 

 

 

 

 

 

 

 

 

 

 

 

 



AW15 has begun

This season is going to be a bit of a challenge.

 

I'm not going into detail.

 

This collection will push our patience and technical abilities to the limit!

...and in record time.

 

 

 

We're on a 24/7 schedule, PR in the morning, design, construction, finishing, and having to work on the side; AW15 will really be a photo finish.

 

 

 

This season sleeves are majority hand set. Sometimes sleeves on tricky patterns require a more tactile approach to be able to balance them properly.

 

 

 

The designs call for painstaking attention to detail to ensure a flawless finish, I don't make it easy, but Emma is a Wizard, and as always she makes it look so easy.

 

 

New intern. She doesn't do much, but she's cute.

 

 

 



Long overdue!

 

 

I am pleased to write this belated edition of the HoSH blog,

It's been a long time coming.

But we have valid excuses, trust me.

 

We've managed to secure ourselves some good press since the release of the collection in September.

 

Our first press publication was released on the 4th of November,

a 3 page spread in Profile magazine and although a local magazine the feature is lovely.

 

  

 

( The article refers to me as Andrew Sheldon, twice, just in case you felt like pointing it out, we are well aware!)

 

 

 

You can read the article in full clarity here @

http://edition.pagesuite-professional.co.uk/launch.aspx?referral=other&refresh=p19G07CwMy20&PBID=98bb29ac-e2ac-4726-839c-13f74dea745f&skip=

 

Watch out for our upcoming press features in

 

Embroidery Magazine (Jan '15)

Selvedge Magazine (Nov '14)

A Magazine Manchester (Nov '14)

 

Hopefully more will follow, we have a couple lined up for the new year... we would love a big London press feature!

 

 

It's not over yet.

 

Please Follow us on Twitter @HOsheldonhall

 Like us on Facebook

 

Check out the website

 www.houseofsheldonhall.co.uk

 

 

Sping Summer 2015

 

 

Of course the besting thing to come out of this season is our debut collection!

 

www.houseofsheldonhall.co.uk

 

But here are the 'other' best bits from this season.

 

 

Raf Simons beautifully modern cuts for Dior RTW.

 

 

Burberry Prorsum's Wonderful oversized bow belts

 

 

Westwood Gold label brings a contemporary approach to her timeless Squiggle Print

 

 

Gareth Pugh's Mythical Fantasy of Minators and mischief

 

 

Viktor & Rolf Triumph in reinventing the 'Shirt' with these romantic silhouettes

 

 

I had the honour of working with the prestigious embroidery institution 'Hand & Lock' this season.

Their first season is sure to be a big hit on the London Fashion Circuit.

 

Watch out for a feature about the collection in 'Embroidery' Magazine

Check out

 http://www.handembroidery.com/hand-lock-debut-their-spring-summer-2015-collection/ more info and behind the scenes.

 

 

 

 

and here we are.... the end of our own first season. Ready to start the next.

 

 

 

The hard work isn't over yet, promotion is hard, but we keep on persevering.

 

Pieces from this season will feature in a fashion film directed by Poon Sap and styled by Sophia Drakou for DROP online magazine in late October, and a Four page spread in Profile Magazine early November.

 

Become a member to keep up to date with what's going on at HoSH.

 

 

 

 

 

Start as we mean to go on

 

 

 

So....

 

All done.

 For now.

 

Here is some extra content.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

A big thank you to Jill Davies the photographer.

Cali Murphy, Hair stylist

and Mica Joynes, MUA

for all their hard work and help with the completion of this project.

 

Thank you to Bejamin & Jonathan Tillbrook for creating the website.

 

More information about the launch of the House of Sheldonhall

Website and Look book will be posted on social media through out the coming month.

Follow us on twitter @hosheldonhall like us on facebook.